No, this is not our pet lion we keep at the factory...this is Stewart, our pattern maker, posing with a tutu chair cover that we made for a show in New York. We made a matching tutu table cover as well..turned out really cute!
Friday, January 21, 2011
Earnshaw's January Issue
Our Heartstruck group from Spring '11 is featured in Earnshaw's January issue in "The Look" For those of you not familiar with Earnshaw's, here is a little information I pulled off of their "About Us" section on the web:
So this is an honor to be noticed in a catalog of this caliber for our industry.Earnshaw’s is the premier media resource serving the children’s market, including apparel, juvenile products and gifts. With more than 94 years of experience, the magazine is the established voice of the industry. More than 13,000 decision makers rely on Earnshaw’s print vehicle, online communications, fashion events and seminars to hone their retail strategies and merchandising techniques, stay informed on the latest trends, and keep their assortments fresh.
Below are some shots of Models for this group featured in our Spring 11 catalog...
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| Lauren |
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| Carlee |
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| Molly |
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| Kate |
Tuesday, January 18, 2011
Welcome
Hi! Welcome to our blog. I decided during this past week of sample mayhem that I needed an outlet to our crazy business. I thought it would be really neat to show everyone the "behind the scenes" look of all the work and creativity goes into designing a bi-annual fashion line.
New ICM was established by 2 retired school teachers after they developed and patented our famous "Double Seat Panty" while on a search for garments for their own clothing store. Sixty years later, ICM is thriving in the world of domestic sleepwear. What we do & who we work with, still leaves me amazed almost everyday.
New ICM is headquarted in El Campo, Texas - roughly 12,000 people - about an hour South of Houston. I too, was once an New ICM girl - I could be the Janice Dickson of Laura Dare models and say I was the first.....Alright, let's be honest here...I did grow up wearing our garments & nylon gowns; My mom hapen to take pictures of me pictures of me in them; but those were just childhood pictures, never featured or intended to advertised in any sort.
Flash forward 30 years and I am now taking pictures of my nieces & nephews and close friends kids to feature in our catalogs - so fun & rewarding. I intend to keep up with this blog with many pictures of employees, garments & models.
New ICM was established by 2 retired school teachers after they developed and patented our famous "Double Seat Panty" while on a search for garments for their own clothing store. Sixty years later, ICM is thriving in the world of domestic sleepwear. What we do & who we work with, still leaves me amazed almost everyday.
New ICM is headquarted in El Campo, Texas - roughly 12,000 people - about an hour South of Houston. I too, was once an New ICM girl - I could be the Janice Dickson of Laura Dare models and say I was the first.....Alright, let's be honest here...I did grow up wearing our garments & nylon gowns; My mom hapen to take pictures of me pictures of me in them; but those were just childhood pictures, never featured or intended to advertised in any sort.
Flash forward 30 years and I am now taking pictures of my nieces & nephews and close friends kids to feature in our catalogs - so fun & rewarding. I intend to keep up with this blog with many pictures of employees, garments & models.
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